The Best Time to Post on LinkedIn in 2025 (and How to Find Yours)

If you’re using LinkedIn to grow your personal brand or business, knowing when to post is just as important as knowing what to post.

At PostAmplifier, we help professionals and businesses amplify their LinkedIn presence by making post scheduling smarter, easier, and more strategic. And one of the most common questions we get is:

“What’s the best time to post on LinkedIn?”

We dug into the latest industry data, cross-referenced trends across hundreds of active LinkedIn users, and combined it with what we’ve learned from our own users on PostAmplifier to give you an up-to-date answer.

Let’s dive into the what, why, and when — and how you can discover your own best time to post.

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Why Timing Matters on LinkedIn

LinkedIn’s algorithm prioritizes early engagement. That means the more interactions your post gets in the first 60–90 minutes, the more likely it is to be shown to a wider audience.

Post at the wrong time — say, when your audience is in a meeting or commuting — and your visibility can plummet, no matter how great your content is.

So let’s talk about when engagement tends to be highest.

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The Best Times to Post on LinkedIn in 2025

Weekday Wins

LinkedIn is a professional network — people are most active during work hours. Based on industry-wide data and internal usage trends from PostAmplifier users, here are the best general times to post:

🔍 Pro Tip: Tuesday and Thursday mornings are golden. Schedule your most important posts for around 10–11 AM midweek for maximum exposure.

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When Not to Post on LinkedIn

Avoid evenings (after 5 PM), weekends (especially Sunday afternoons), and holidays. Engagement sharply drops as people log off from work and switch off from professional networking.

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What About Your Audience?

Here’s the thing: global averages are helpful, but your audience might behave differently.

That’s why we built smart analytics into PostAmplifier — so you can track what time your posts get the most clicks, likes, and comments. Instead of guessing, let your performance data guide your scheduling.

With PostAmplifier, you can:

• Schedule your posts for optimal time slots.

• Test different posting windows.

• Analyze what works (and what doesn’t).

• Adjust your schedule automatically over time.

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What Type of Content Works Best on LinkedIn?

The when is important — but the what can’t be ignored. In 2025, these content formats are leading the pack:

• Carousel (Document) posts – Highest engagement by far. Use PDFs to share step-by-step tips, frameworks, or visual case studies.

• Video – Especially if it’s short and insight-packed.

• Images with commentary – Thought leadership with a visual hook.

• Text-only posts – Still effective when well-written and concise.

Avoid posting links directly in your post body — they tend to get throttled. Instead, place them in the comments.

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Final Thoughts: Find Your Best Time with PostAmplifier

There’s no one-size-fits-all answer to LinkedIn scheduling. But there is a smart way to figure it out.

Use industry-backed data to start, then test and refine your schedule based on your own performance metrics. Tools like PostAmplifier make this seamless — giving you control, insights, and peace of mind.

Ready to find your best time to post?

Start scheduling smarter with PostAmplifier.com — and turn your content into real engagement.